'JamRoll' is a SaaS platform equipped with voice AI developed and provided by Poetics Inc. It enables automatic recording, analysis, and organization of all online meetings.
"Fes" was adopted as the booth design concept, aiming for a collaborative performance with future customers. This created clear differentiation from other booths and demonstrated strong visitor attraction.
While maintaining a lively atmosphere characteristic of "Fes," the design abstractly expresses JamRoll's functionality. It was eye-catching from a distance and functioned effectively without getting lost among the rows of booths.