- JP
- EN
Kano Construction "SHINKA" Rebranding Project
SHINKA is a residential brand that brings together the experience and technology cultivated by Wa Construction.
Purpose/Purpose
Communicate the concept, ideas, and values of SHINKA.
Concept/Concept
Easy to understand and approachable
Direction/Direction
We aimed to create a UI/UX that makes "What is SHINKA?" easy to understand and connects it to interest, comprehension, and inquiries. We developed the design and illustrations based on carefully chosen words created through repeated research, interviews, and discussions.
CREDITS
- Creative Director
- Teruhiro Kataoka(COTONA)
- Producer
- Itsuki Sakata(HATCH)
- Art Director
- Yuto Nakamura(MARUKAJIRI)
- Designer
- Yuto Nakamura(MARUKAJIRI)
- Copywriter
- Teruyasu Kuriyama
- Engineer
- Katsuya Osawa(Technogram)
- Illustrator
- Takuro Takagi
- Photograoher
- Naoya Suzuki
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