MARUKAJIRI

NFT Art Project "CAPSULE.SHOP"

NFT Art Project "CAPSULE.SHOP"

Art Direction#Branding#Design#Illustration#Logo#Website

NFT Art Project "CAPSULE.SHOP"

CAPSULE.SHOP is an experimental attempt to connect with 1980s Tokyo culture through palm-sized capsules set in the year 2100, conveying the raw energy of that era to the future world.

Concept/コンセプト

To enable anyone to easily enjoy 80's Tokyo through NFT art. Design/デザイン We aimed to blend 80s vibes with contemporary aesthetics, creating an impression of anticipation and fun for the NFT art project. Logo/ロゴ We incorporated catchiness with modern cuteness to create a distinctive face for the project.

NFT Art Project "CAPSULE.SHOP"

Website

The design focuses on explanations of this project and divination content as the main features, with each element functioning while showcasing its own appeal. The divination content is set up so that a 1-in-10,000 character appears based on your answers. Please give it a try.

NFT Art Project "CAPSULE.SHOP"

Opensea

・Ranked 5th in OpenSea overall trends (all categories, all networks) within 24 hours of release.
・After reveal, ranked 1st in the Ethereum PFP category.

CREDITS

Client
Hana Network
Creative Director
Yuto Nakamura(MARUKAJIRI)
Art Director
Yuto Nakamura(MARUKAJIRI)
Producer
Taku Ito(MARUKAJIRI)
Copy Writer
MARUKAJIRI
Engineer
Hana Network
Illustrator
Chao!